VBS is all about engaging the parents of kids outside of the church and igniting the community inside the church. Because the two groups may not have overlap in how active they are to a given church, being able to convey a welcoming, fun, and educational environment for their children (that they care for their kids and possibly need a brief reprieve over the summer is their common ground).

This flyer design was created to appeal to both groups of parents and clearly communicate the information of the VBS theme that year.